Monday, 12 October 2020

EN Corporate Videos: Research and Planning

Questions:

1. What was the brief set by the Admissions, Marketing and Engagement Manager? 

2. What is flexible / negotiable, and what is stated as essential? When are the deadlines?

3. What video were you allocated / did you choose?

4. Who (first name only) is the lead contact for your video and what is their official job title?


Tasks:

1. Make initial contact with your lead and arrange a time to meet to discuss essential elements for the video (make notes and scan in)

2. Use the college website, your teacher, your progress tutor, peers and existing knowledge to mind-map information on your allocated video subject (you can do this on paper rather than digitally, but do not lose anything and scan / photograph once complete)

3. Make contact with staff and students who may be willing to contribute to the video (you can send final details once your video has been approved)

4. Produce a proposal for your video, outlining everything you intend to film / record and arrange a time to pitch it to your lead (make notes and scan in)

5. Once you have gained approval from your lead, begin formal pre-production paperwork. This should include:

  • script and / or interview questions
  • shot list
  • recces
  • location release(s)
  • talent release(s)
  • risk assessment(s)
  • production schedule

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